Border Bicycle

Border Bicycle is a locally owned, cyclist-run store that focuses exclusively on bikes—no café, side business, or gimmicks. Inspired by West Texas / Southwest culture, the shop is known for knowledgeable, friendly service rather than “bike-snob” attitudes. It stocks eight bike brands, a wide range of accessories, and operates a full service department that maintains, upgrades, and repairs any make or model.

Staff happily share trail and route advice, serving both residents and visiting riders. Opened on El Paso’s east side in May 2021, the store spent 3½ years there before relocating to 4650 Woodrow Bean, Suite C, in the northeast—now only 2.5 miles from a major trail network and one stoplight from key road routes. Recognized by El Paso Inc. as one of the city’s best bike shops in 2023 and 2024, Border Bicycle continues to prioritize community-driven, cyclist-first service.